Despite being an Office 2.0-fan, there are a few client applications I just can’t live without, and one of them is Google’s photo management package, Picasa. I know I am not alone … and I am still getting a lot of hits on some fairly old posts on the subject:
Yet it wasn’t until I read GoogleOS II: Starring Linus Torvalds on Read/WriteWeb today that I realized I should display the Picasa banner if I like it so much. So let’s give it a try:
Selecting Picasa takes me to the next step, where I can choose from a number of text links like:
or badges like:
Yes you’re seeing it right: there is no Picasa ad whatsoever – only Google photo software. The landing page these links take you to appears to be in transition: it starts with “Use Google’s photo organizer to find, edit and share the pictures on your computer” , then the word Picasa is mentioned twice, but not in a prominent position. I guess Google is preparing to slowly phase out the Picasa brand… just like Writely died to give birth to Google Docs (and Spreadsheets). Hey, they could have named the other app Calcly
This makes me wonder what happens to other good brands in Google’s hands: do we get to lay with GSpot after all? Or will it just be assimilated, to be part of Google Docs and Spreadsheets and Wikis? By the time Google acquires a decent presentation app, it could be Google Docs, Spreadsheets, Presentation and Wikis – that’s almost as good as some of Microsoft’s naming wisdom
Oh, and coming back to the excellent Read/WriteWeb article, I can’t wait to get my hands on some Ginux.