You hit the nail on the head, Zoli. Wetpaint is all about online community collaboration which goes well beyond projects. Projects don’t sustain communities; shared interests, passions, and ongoing conversation do. Wetpaint is trying to bring as many of those attributes together in a way that’s accessible to as many as possible.

And couldn’t agree more with your Alexa comment. One of the better write ups I’ve seen on Alexa was done by Rand Fishkin over at SEOmoz.org.

http://www.seomoz.org/blogdetail.php?ID=1373

While Rand and SEOmoz have a large, dedicated following, I doubt they’re driving more pageviews than Wetpaint and PBwiki combined considering the narrow audience SEOmoz targets.

http://www.alexaholic.com/www.seomoz.org+www.wetpaint.com+www.pbwiki.com

Joke apart though, I don’t know how relevant alexa hits are to wikis, but I suspect PBWiki and Wetpaint have very different user bases. I’m having a hard time believing that a wiki without a wysiwyg editor can get serious traction outside the tech community.

And that funny idea of having to share one single password …oh, pleeeeze!

But certainly hats off to the fact that it runs without major (?) investment, as far as I know…

While WetPaint gets plenty of press, notice that PBWiki, which is spending a fraction of the money, is holding steady at double the traffic:

http://www.alexaholic.com/pbwiki.com+wetpaint.com