Comments on: How Brian Solis Invented the Conversation Prism http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/ Connecting the dots ... Sat, 21 Nov 2009 06:03:39 -0800 http://wordpress.org/?v=2.8.6 hourly 1 By: Amanda http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13498 Amanda Tue, 26 Aug 2008 18:17:27 +0000 http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13498 "Crowdedsourced Content" - love it! “Crowdedsourced Content” – love it!

]]> By: Des Walsh http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13275 Des Walsh Wed, 13 Aug 2008 03:02:17 +0000 http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13275 Now I know why some agencies have, in my experience, charged so much. It's to ease the pain from all the idiots they have to deal with. Now I know why some agencies have, in my experience, charged so much. It’s to ease the pain from all the idiots they have to deal with.

]]> By: younes http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13262 younes Tue, 12 Aug 2008 18:41:46 +0000 http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13262 Hi Zoli, I believe there is a problem with the video... There is a blank under "who introduced me to the creative process:" Hi Zoli, I believe there is a problem with the video…

There is a blank under “who introduced me to the creative process:”

]]> By: susan scrupski http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13187 susan scrupski Fri, 08 Aug 2008 16:09:33 +0000 http://www.zoliblog.com/2008/08/07/how-brian-solis-invented-the-conversation-prism/#comment-13187 Hi Zoli. (Repeating what I said in the EI group this morning.) I think Brian's work on educating PR/Marcom folks on the relevancy and importance of social media is ground-breaking. http://www.briansolis.com/2007/06/future-of-communications-manifesto-... 1. I don't believe the "prism" (which looks more like a Chrysanthemum than a prism) is meant to demonstrate how to navigate or leverage social media, it's simply pointing out how many vehicles there are out there that clients may not be aware of. He's actually done a good job segmenting the various social media outlets by like-group. 2. having worked on Madison Avenue, the text intro wrongly attributes the agency with concept-to-execution creation, its actually parodying the absurdity of client direction/demands (and quite accurately, I might add.) For so many of us who've been on the journalism side of the business, we should be encouraging more PR folk to pay attention to Brian, rather than finding fault with him. Hi Zoli. (Repeating what I said in the EI group this morning.) I think Brian’s work on educating PR/Marcom folks on the relevancy and importance of social media is ground-breaking.
http://www.briansolis.com/2007/06/future-of-communications-manifesto-...

1. I don’t believe the “prism” (which looks
more like a Chrysanthemum than a prism) is meant to demonstrate how to navigate or leverage social media, it’s simply pointing out how many vehicles there are out there that clients may not be aware of. He’s actually done a good job segmenting the various social media outlets by like-group. 2. having worked on Madison Avenue, the text intro
wrongly attributes the agency with
concept-to-execution creation, its actually parodying the absurdity of client direction/demands (and quite accurately, I might add.)

For so many of us who’ve been on the journalism side of the business, we should be encouraging more PR folk to pay attention to Brian, rather than finding fault with him.

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