Brick-and-Mortar Stores Need Uninformed Customers

Business, Technology July 19th, 2008

$49.99

$5.36

I moved my printer and need a longer USB cable.  Options:

- Drive to Best Buy, hoping they have the 15ft cable in store.  Cost: $49.99 + gas + an hour of my time.

- Order on eBay. Cost: $5.36, shipping included + 5 minutes research and order.

Oh, yes, I am not getting the gold-plated version.  Who needs it anyway?

Brick-and-mortar stores really need uniformed customers to survive.

Update: To Save Gas, Shoppers Stay Home and Click - reports The New York Times.

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