Promoting SaaS on eBay?
Humor, Personal Productivity, SaaS June 23rd, 2009
This listing on eBay is hilarious, almost makes me wonder if it’s a true listing or carefully planted advertising for Google Apps (and SaaS in general). But the seller appears to be real, has been on eBay for ten years… Here we go, get Microsoft Office w. Outlook for $75, because:
It’s brand new and never been opened. My boss bought it right before I moved the whole company over to Google Apps.
We never looked back, but here’s your opportunity to live it up, 90’s style, with this great, retro piece of Microsoft 2007 software.
Read more…
Tags: auction, eBay, google apps, marketing, microsoft, ms office, Outlook, SaaS, xref
Brick-and-Mortar Stores Need Uninformed Customers
Business, Technology July 19th, 2008
$49.99
$5.36
I moved my printer and need a longer USB cable. Options:
- Drive to Best Buy, hoping they have the 15ft cable in store. Cost: $49.99 + gas + an hour of my time.
- Order on eBay. Cost: $5.36, shipping included + 5 minutes research and order.
Oh, yes, I am not getting the gold-plated version. Who needs it anyway?
Brick-and-mortar stores really need uniformed customers to survive.
Update: To Save Gas, Shoppers Stay Home and Click – reports The New York Times.
Tags: bestbuy, brick-and-mortar, eBay, ecommerce, retail, uninformed customer
Have Some Class, PR People!
Marketing / PR, Startups January 28th, 2008
Yet another PR email about a startup launch at Demo – that’s OK, some are actually interesting. The email itself was a fairly standard one, what ticked me off was the signature block:
Jane Doe
Public Relations Consultant
myname@yahoo.comwww.customcardsbyme.com
Ebay UserID: idunno
Obviously I changed the specifics, to protect her privacy. And on second thought, I am not the one hurt here – the startup is.
Please, please, when you spend megabucks to attend Demo, could you not find a real PR rep? (If you can’t, I’m sure my friend Brian Solis will help you). And for you, so-called PR Consultants: please, have some class! You have to decide if you’re promoting your Client or your eBay deals. You can’t do both.
Zoli Erdos
