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Comcast Data Usage Meter: What’s to Celebrate About Being a Year Late?

I admit I’m baffled.  If a major service provider imposes consumption caps without providing a way to measure consumption, then promises a metering tool and fails to deliver for a year, than what exactly is the reason to celebrate when finally they start limited testing a year late?

But that’s exactly what’s happening: Comcast keeps promise, launches data usage meter says ZDNet and some others –  GigaOM calls it a step in the right direction.

Yeah… a right step. Long overdue.  I said over a year ago it was ridiculous to introduce the cap without a way of measuring it, and that the few tools available were largely inaccurate.

It’s not that Comcast had no way of measuring consumption – otherwise how would they shut down the “guilty” accounts?  No, it took them over a year to develop a tool to present the data – and even now it’s at limited pilot stage in Portland.

Not that such delays are unusual for Comcast. Does anyone recall the first promise of Tivo-driven Comcast DVR’s?  Was it two or three years ago?  I’m still waiting.

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Is Tivo Selling Out Their Customers?

Zat’s Not Funny reports that Tivo is getting ready to push advertisements whenever you hit Pause on your remote.

Using the TiVo Pause Menu, advertisers can, for the first time, reach audiences with targeted product messages displayed within the pause screen of a Live or Timeshifted program. The feature provides an original solution for advertisers seeking to capture the fast-forwarding viewer. It’s another example of how TiVo offers unique and different solutions for advertisers looking to get viewers to watch advertisements.

Another example of offering solutions to whom?   Certainly not their customers. 

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