Do Airlines Outsource their Frequent Flyer Programs?

I’ve never noticed this before .. .or perhaps this is the first time it’s happening? Anyway, I’ve today I’ve received email statements from United, American, US Airways, Delta, Southwest and British Airways. Could this be a coincidence, or are all these airlines outsourcing the management of their Frequent Flyer program to the same provider?

I suspect Vinnie will know Thinking


  1. In a way, yes. What you’ll find is that they usually spin the frequent flyer program off then that company is acquired. Aeroplan was Air Canada’s FF program, from what I understand it’s now the biggest FF company in the world as is worth more than Air Canada itself. Qantas here in Australia is about to spin off their program as well, and Aeroplan is taking a stake.

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