Chatting Cars and Enterprise Software

Today’s big news is Salesforce Teaming up with Toyota to create a private social network where you can befriend your car and it will “tweet” you when it’s thirsty, need a checkup etc..etc..etc – see the details from @Krishnan’s post.  The opportunities are really endless – more on that later.   I have to get something off my chest first.

I admit when Chatter first came out, I did not get it.  Yeah, another activity stream, so what?  I’ve long agreed with Chief Curmudgeon Dennis Howlett that activity streams without business context offer little value in business.  Things started to get interesting when Chatter added the ability to follow documents, opportunities and other business objects.  Aha!  So now we’re getting business context in Chatter!  But why?


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(Cross-posted @ CloudAve » Zoli Erdos)

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