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Controversial Blog Advertising

(Updated)
The Blog-ad to the right is from Guy Kawasaki’s blog. I don’t really understand why Guy runs it – in fact I wonder if he paid attention to what this really is. Don’t get me wrong, this is not an “anti-Guy” rant, what I dislike is Class Action Suits, and stupid advertising in general.

I don’t think I am alone thinking that class action lawsuit are controversial, to say the least. Sure, they provide a way to curtail companies “evil” behavior – but provide little to no benefit to individual “class members”. In fact it’s widely known that the only party benefiting from settlements are the lawyers. For everyone else involved it’s a lot of hoopla for nothing.

As for the particular case, I admit I don’t know Alltel and their “My Circle” program: for all I know they may truly be evil, but this class action suit solicitation provides a link to them anyway, potentially boosting their business – not very smart, if you ask me.

Another link reveals the lead plaintiff’s background: he spent his life representing us, the “little man” against “bad industries”. Here’s a typical case:

“In 1998 a crossed leg, revealing a slouchy, wrinkled sock, falsely identified me as an untrustworthy loafer to other members of an important real estate consortium, costing me my seat on the board. After suing the sock company for damages, new industry standards were put in place, ensuring that the same fate won’t happen to you..”

Hm… personally, I would not want to be in a board where I can lose membership due to wrinkled socks 🙂 Seriously, Guy, do you really want to promote this angry man’s next tirade?

Update: While typing this up, I’ve just received an email solicitation to join (start?) another class action lawsuit, against Panda Software for their spam. I politely declined. I found my own creative way to stop Panda’s spam, and it worked. Case closed. I’m not interested in spending my life fighting.

Update: (7/30). OK, I bought it.  It’s a spoof .. or viral ad, whatever you want to call it. There is no class action lawsuit, only the campaign bu Alltel. Thanks to Thatedeguy for being doubtful enough .. (see his comment below). I digged further and I think he is right.

Update #3 (7/30): Guy Kawasaki confirms it’s a spoof, an ad run by Alltel. I’m glad to see we’re on the same page as far as the “class action lawsuit” is concerned, i.e. he rejected it when he thought it was real. Thanks, for coming over to comment, Guy!

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F-15 Flying One Wing Only

Amazing video:


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Pilot Removed from Flight

Now that’s a funny title, isn’t it? If the pilot is removed from the flight, then who’s flying the plane?
That’s exactly what happened on Continental flight 706, when the pilot showed up smelling of alcohol.

The pilot was riding to the airport with several other employees, who reported smelling alcohol on the pilot’s breath. The employees alerted Continental Airlines management. The airline did not allow the pilot to get on the aircraft.”

Perhaps the pilot just got caught in the Europe’s latest war … (?)

Full story and video on Click2Houston.com.


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WAR in Europe – Over Vodka

European nations fight over what vodka is (by AP on Yahoo News)


“Rival groups fight for dominance in a booming world vodka market worth around $12 billion in annual sales…

Finland is aligned with Poland, Sweden and other traditional vodka producers around the Baltic Sea, who want the European Union to insist that only spirits made with traditional ingredients – barley grain and potato – should be allowed to carry the vodka label.

Pitched against them is a group led by Britain, the Netherlands, France and Austria – and backed by London-based multinational drinks producer Diageo – which take a more relaxed view of what can go into vodka, for example grapes, beets or citrus fruit

This is the first war with Britain, France and Austria on the same side….


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Truth in Advertising – or Freudian Slip?

So true. And so wrong  (a real banner ad from YAHOO)

If I were GM, I’d fire the Agency though…

Update (7/23):  Check out Rick Segal’s post on outright stupid advertising.

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Zune Just Announced; Already Late

Microsoft is just annnounced their “Ipod-killer” (?), Zune. They are already late, as usual…or they should call it Zuly.

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Bed Sharing Drains Mens’ …

…brains, of course. Why, what did you think?

Sharing a bed with someone could temporarily reduce your brain power – at least if you are a man – Austrian scientists suggest.” (Read the full article on BBC News)

Now, before all men grab their blankets and seek refuge on the sofa, I have one little question: just how representative is a study of 8 (!) unmarried couples over a period of 20 nights?

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Microsoft: Crimes Against the English Language Quantified :-)

Ethan “Zvents” Stock caught yet-another-incomprehensible-corporate-press-release:

Nortel and Microsoft Form Strategic Alliance to Accelerate Transformation of Business Communications: Shared vision for unified communications to drive new growth opportunities for both companies.

No, this is not the first paragraph, it’s just the title. A crime against the English Langue, says Ethan, and I agree. Ethan contrasts it to “the gold standard for communicating meaning without baloney“: Winston Churchill’s famous final paragraph of his 1940 “We shall fight on the beaches” speech.

I thought I’d run som numbers on these two gems.

The Gunning-Fog Readability Test is a rough measure of how many years of schooling it would take for someone to understand the content. The lower the number, the more understandable the content is. Results over seventeen are reported as seventeen, where seventeen is considered post-graduate level.

  • Microsoft-Nortel: 17 (maxed out at post-graduate level)
  • Winston Churchill: 12.66

For reference, here are some typical index scores:

6 TV guides, The Bible, Mark Twain
8 Reader’s Digest
8 – 10 Most popular novels
10 Time, Newsweek
11 Wall Street Journal
14 The Times, The Guardian
15 – 20 Academic papers
Over 20 Only government sites can get away with this, because you can’t ignore them.
Over 30 The government is covering something up

My own little test shows most business blogs are in the 8-10 range. Ethan scores 9.83, I am rated 8.38.

Now, let’s take another most scientific test: the Gematriculator. “The Gematriculator is a service that uses the infallible methods of Gematria developed by Mr. Ivan Panin to determine how good or evil a web site or a text passage is.” The results:

  • Microsoft-Nortel: 50% Evil, 50% Good
  • Winston Churchill: 29% Evil 71% Good

  • Your site: ___ (?)

Now, if you ask me, no, I don’t believe in pseudo-science… but it’s 105 degrees outside

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Bush’s Candid Moment – Take #2 :-)

This morning I am getting a surprisingly large number of hits on an older post: Bush’s Candid Moment. They candid part in that video:

“WOMAN: … and I’m sorry I’m rambling on like I have
BUSH: So was I though, for like an hour –
[laughter]”

But why are people reading it today? Let’s look at the visitor log: the typical search-terms are Bush, candid, video. Gotcha! They are loking for the President’s unguarded comments he slipped to British PM Tony Blair before lunch at the G8 summit:

See, the irony is, what they really need to do is to get Syria to get Hizbollah to stop doing this s**t,”

Seconds later Tony Blair discovered the microphone was on, and switched it off before responding.

Watch the video on Sky News. I wonder how long before this shows up on Youtube, which just announced it is serving up a hundred millionvideos a day….


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Housing Bubble or What? – A Paperclip for a House

This is insane. In only 14 deals over a year Kyle trades up a worthless paperclip to a house. Watch the video here.


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