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The ZDNet Obstacle Course, or Eating One’s Own Dog Food

Michael Krigsman tends to be critical all the time. Not that he’s mean, but what else can you do when your blog title is IT Project Failures ?

Today’s he’s getting his own dog food served up, in nice bite-sized portions smile_tongue. After poking fun at Bill Gate’s Byzantine Web Experience at Microsoft.com, one of the first comments he received by a fellow Enterprise Irregular was:

Michael
Good thing that Bill Gates hasn’t tried to comment on the ZDNET blogs.
Imagine that rant…!-)

Ouch… but he is so right. ZDNet has built a hard-to-penetrate comment wall that deters most from entering the conversation. Anyway, the story gets better. Michael received the following email from his own Mother:

I DECIDED TO BE BRAVE AND ENTER A COMMENT OF MY OWN, BUT I DID NOT GET VERY
FAR. HAVING TYPED MY THING, I FOUND MYSELF WITH A FORM TO FILL OUT, A
SEEMINGLY VERY SIMPLE TASK. LITTLE DID I KNOW THAT IN THE WORLD YOU
INHABIT, EVEN FORMS DON’T SPEAK MY KIND OF ENGLISH. I WAS REJECTED OUT OF
HAND BECAUSE I COULDN’T FIGURE OUT WHERE TO ENTER ZIP CODE!!! LIKE A DOG
CHEWING ON A BONE, THE FORM WOULDN’T LET ME GO, INSISTING ON THE ZIP CODE.
AFTER TRYING AND TRYING, I FINALLY GAVE UP…… THE FORM IS PROBABLY STILL
LAUGHING NOW.

FAILURE TO FIND A PLACE FOR THIS PIECE OF INFORMATION WAS NEW TO ME, ONE WHO
IS USED TO MEET WITH OTHER FAILURES REGULARLY. BUT TO FAIL TO COMPLETE MY
ADDRESS? WHAT GIVES?

Beware of a Mother’s wrath .smile_omg Joke apart, Michael’s Mom must be quite frustrated, as shown by the all-CAPS.

Jeff Nolan’s more analytical opinion on the EI discussion group:

Actually that ZDNet comment wall is a legitimate example for a post on how complex systems that deviate from community norms discourage participation which in the end frustrate the objectives of the host.

We hear this left and right. Not only from readers, but from some ZDNet bloggers as well. And while at it, let me quickly admit I was guilty of building an obstacle course myself – although nothing as discouraging as ZDNet’s wall. And to be fair, today’s criticism isn’t directed at Michael, but ZDNet’s management.

I can’t resist (mis)quoting President Ronald Reagan’s famous words :

Mr. Gorbachev , [insert ZDNet Exec here] open this gate. Mr. Gorbachev , [ZDNet Exec] tear down this wall!

Read also: Please make it easy for people ZDNet….

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Blog Comment Systems Galore

What a difference (less than) two years make! Here I was complaining about losing half the conversation …. two months later three comment tracking services debuted: coComment , MyComments and co.mments. Of these three, coComment developed decent traction.

Fast forward a year or so, and we have an abundance of comment tracking / conversational tools: TechCrunch just announced Intense Debate:

…a souped-up blog commenting system that adds a lot of features for publishers and commenters alike. Installing the plug-in on your blog (WordPress, Blogger, and TypePad) adds threading, comment analytics, bulk comment moderation across all your blogs, user reputation, and comment aggregation.

TechCrunch mentions JS-Kit, SezWho, and Tangler as competitors. But on the very same day Fred Wilson announced another commenting system:

I am lending a new startup a hand by letting them showcase their new comment system on this blog.
I don’t know how much I am supposed to say about them, so I’ll stay silent on them for now.

Based on some similarities (at least at first glance) I thought it was Intense Debate skinned somewhat differently – but after all, there was a little logo leading to Disqus: another commenting/ conversation system.

Choices, choices … what’s a poor blogger to do? smile_eyeroll

Update: I’ve met – online – Josh from Intense Debate and Daniel from Disqus. The dilemma still stands (hm, should I say I’m intensely debating which one to try ;-)) but in the meantime I’ve found this video on Daniel’s blog. It’s absolutely off-topic, and absolutely worth watching (till the very end, or you’ll miss the point):