Just two weeks ago Technorati was praised left and right for “returning to their roots”: reinstating charts and the authority filter in search. The most telling title: Technorati Fights Off Irrelevance With Return of Charts.
Today they are back. To irrelevance.
When I first noticed I could not find posts older than 6 months, I had doubts if I tested enough, and even if I did, was the issue system-wide, and “by design” or just a glitch. Then I got confirmation from Technorati’s Ian Kallen:
We’re in the midst of some economization, performance fixes and retooling that have required taking some data offline. The data is not lost but our priorities are to prefer keeping recent data online. Most people don’t notice We’ll probably be bringing that data back online but I don’t have an ETA yet.
First of all, thank you, Ian, for responding so fast. Second, it’s a sad post comment: you just condemned Technorati to irrelevance. Your new CEO says:
The core of everything we do is in blog search – without question, we must do that very, very well
Hm… and the first step to providing quality search is to take the index offline… 6 months is not “remote past”, significant events were reported / analyzed by blogs, often better than mainstream media, and now they are nowhere to be found! Here’s the result of a search I performed for background to my next story: Technorati (0 results) and Google (83 results). I can’t use Technorati if it does not remember “yesterday”… and you don’t even have an ETA on restoring the index.
But the worst part isn’t the poor performance It’s the attitude: silently take it offline, hoping “most people don’t notice“. Yuck. In the age of transparency. I’m afraid Dennis Howlett is right:
@Ian: “We’re in the midst of some economization, performance fixes and retooling” – in other words – we’re totally messed up and are trying to figure out what to do next. That would be closer to the truth don’t you think?
Update: Any hopes of users not noticing are up in smoke: it’s on TechCrunch, TechMeme and a bunch of blogs including hyku | blog, TeleRead, Susan Mernit’s Blog, Deep Jive Interests, Data Mining, WinExtra, Kevin Burton’s NEW FeedBlog, and The Last Podcast.
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