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Google & Zoho: Friend or Foe?

When Zoho introduced the offline version of their word processor, Zoho Writer, no commentators (including yours truly) missed the chance to point out the irony that the solution is based on Google Gears, while Google’s own competing Docs do not have this capability yet.

Zoho, which competes head-on with Google Docs & Spreadsheets, managed to launch offline functionality on their product before Google did. The fact that they are using Google software to do this makes the story somewhat ironic. (TechCrunch)

it’s very ironic that Zoho Writer has incorporated off-line features before its competitor, Google Docs, did. And by using Google Gears software developed by Google itself! (Proud Geek)

Donna Bogatin @ Insider Chatter went further:

What IS up with the would be Microsoft Office killer, Google Apps? Chief Googler Eric Schmidt proclaims “Search, Ads and Apps” is the new Google worldwide domination motto, but he is helping competitors Sun StarOffice AND Zoho attempt to steal Microsoft’s thunder, while Google Office remains Microsoft Office killer MIA.

First, Google subsidizes free downloads of Sun’s supposed Microsoft Office replacement via its Google Pack.

Now, Google Gears powers direct Google Apps competitor Zoho in an offline initiative, while Google Apps itself remains firmly in the cloud!

Google is either planning something VERY big for Google Apps, or it is retrenching.

While I have no idea what the plans for Google Apps are – after the StarOffice announcement there was speculation whether the future is syncing to StarOffice or Gears-based offline – they are definitely not retrenching. This is not a matter of “who gets there first”. In fact it’s not even cut-throat competition. Of all the reports, I believe Techdirt got it right:

As we noted when Gears was first announced, Google was clearly interested in advancing the whole area of web-based software, not just in pushing its own apps. Just as Microsoft seems hesitant to give even the slightest endorsement of this model, Google recognizes that it will benefit, regardless of which offerings users choose in the short term.

Exactly. Any time you, me, any user makes a choice between Google Docs or Zoho Writer, Google Spreadsheet or Zoho Sheet, it’s clearly a competitive situation. But in other ways, Google’s and Zoho’s interests are well aligned. I’ve said a number of times before, it’s not about slicing the pie yet, it’s about making sure the pie will be huge . Both Google and Zoho have vested interest in promoting the paradigm shift from PC-based to Web-based computing. Competitors can be friends – it’s not unheard of, just think of arch-rivals Oracle and SAP: cut-throat competitors in the enterprise application market – yet as a database vendor, Oracle is an important SAP partner.

But let’s be clear, I’m not trying to give the impression the Gears-based Zoho development was the result of some grand Google-Zoho master plan. Nothing would be further from the truth. Google Gears is an Open Source project (check out Donna Bogatin’s post for details) , a significant one, and “Mother Google” is not trying to control who uses it for what. Let’s go to the source though: Dion Almaer of the Google Gears team said:

Of course, Google could have held Gears back and released it at the same time as a bunch of offline Google applications, but that isn’t the point. Gears is about making the Web a better place through offline, and we want the Web to be able to benefit.

That is why I am excited to see (Zoho) Writer join the list of developers that use Gears.

In fact Dion called to congratulate the Zoho team, and visited their Pleasanton office to interview Sridhar Vembu, CEO, and Raju Vegesna, Evangelist. Here’s the video:

And if that was not enough media, Raju is going live on the Computer America radio show at 7pm PST tonight. (I hope he won’t sing smile_wink)

(Disclaimer: I’m an Advisor to Zoho, however, the article above is a reflection of my own thinking, not a statement from Zoho.)


Further reading: Zoho Blogs, Insider Chatter

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  1. [...] Zoho jumped all over the opportunity by using Gears to power its doc and spreadsheet apps. As Zoli points out, the irony of this is that Zoho competes directly with Google and while Google doesn’t even yet [...]

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