The best thing about Texty may be its name. TechCrunch calls it Dead Simple Content Creation And Editing. You just start typing in a simplified editing window on their site, add images if you want to, do some formatting, click a button and pick up an embed code to include in your site.
Of course there may very well be situations when the ability to send / publish a piece in multiple copies, while you retain the ability to centrally update it is beneficial. In fact a Zoho Writer user “discovered” this months ago. Some of Owen Kelly’s scenarios:
- Centrally update his resume, while it’s posted in multiple places
- Submitting academic paper for a conference – organizers want to publish it early, while it still goes through iterations
(Read the full essay here: Zoho for distributed publication.)
The score for Texty: good for some (distributed publishing), dangerous for others ( no search, text may disappear if the service goes belly up). And, as we’ve just seen, it’s nothing new.
But I have to give it to them (whoever they are) they got just the right name: it’s catchy, simple, and actually tells what they do. I can’t believe such a name was still available! I guess *not* All Good Product Names Are Taken, after all.