Southern Comfort dumps old media, and pours (pun intended) their entire $8 million media budget on the Net.  Let’s hope they’ll spend it smarter then they did on this ad four years ago.

What’s wrong with this banner?  Nothing – unless you place it in context. It appeared just days after Hurricane Katrina almost wiped out New Orleans… which gives the words “where anything can happen” a special meaning.  And if you think it was just an innocent mistake, read the details here.

Related posts:

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Barack Obama is apparently too tall to be President of the United Sates.  He does not fit Marine One, the Presidential Helicopter:

Oops… the bump does not appear that serious, but gee …Google AdSense Nonsense recommends brain damage lawyers:

Wonder how long it will take for Google to pull those ads.   in the meantime, here’s some more fun with “contextual” Google ads:

Update: as we know President Obama received a new uber-super-safe-ugly limo.  Is this a subtle hint that he needs a new chopper?

Update #2:  I think I hurt Google’s feelings.  My posts typically show up in Google search results in minutes, but this one is nowhere to be found.

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Screenshot from Yahoo Weather this morning:

We’re expecting heat today, and Yahoo (weather.com) placed a snowy pic, offering all sorts of winterizing services along with my forecast.   I guess it did not notice the weather display was in Celsius, and 31C is about 88F.

For more advertising blunders see:

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As they say, a picture is worth a thousand words.  Well, this one certainly belongs to the  contextual ad blunder series.smile_wink

(Source: IT Project Failures)

 

Additional ad blunders:

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Check your FeedBurner stats, but don’t worry too much: no, there was no mass exodus, you did not lose more than half your subscribers overnight.

There’s a simple explanation: FeedBurner is missing Google FeedFetcher stats- that’s the number of users who read your blog in Google Reader.  Last time I reported the same, Google Reader represented about 40% of my readership- apparently now it’s about 60%. 

Ironically it happens on the day when FeedBurner is in the news for launching  AdSense for feeds.

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I fully agree with Ionut: Gmail’s spam filtering is amazingly effective. I don’t really care about how they do it, as long as it works this well.thumbs_up

But there’s a bit of irony in his post on Google Operating System, and it comes from none other than Google: just as soon as he’s done praising Gmail, Adsense serves up ad ad from a competing service: onlymyemail.com.

Funny thing is, competitor or not, Adsense is correct: the ad is as contextual as it can get, since the article was about spam filtering.smile_tongue

Of course it could have been a lot worse

(P.S. the pic is only for illustration of what I found on Ionut’s blog; I am not running ads here)

Update: Donna Bogatin found another Web Blooper.

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