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Now You Can Zoho Offline

As much as I moved online I’m not naive enough to believe I’ll always have 100% broadband availability. Crazy shooters, limited conference availability, or just traveling to less covered areas (and I don’t mean here) – there will be times when we need our documents offline.

Seamless online/offline access has just become easier today, with Zoho introducing offline support for your Writer documents. Ironically, this has been implemented using Google Gears, not yet offered in Google Docs & Spreadsheets. (In all fairness, we don’t really know if a Gears-based offline mode in in the plans for Google docs, there was some speculation that StarOffice becomes an alternative).

In Zoho Writer you just click “Go Offline”, and if you don’t have it yet, first this will trigger the Google Gears download/install process, than, and any time after this it will simply download your Zoho documents to your local PC. Your documents are available at http://writer.zoho.com/offline. See more details on this video:

For now, offline access is read-only, but Zoho is working on providing active editing capabilities in the next few weeks. It’s worth mentioning that Zoho has long offered an alternative, the Zoho MS Office plugin (previous coverage here) .

Commenting is another important feature added in today’s update. Now that there are three recognized leaders – Google, Zoho, ThinkFree – on the online office market, niche players (e.g. Coventi) pop up here and there focusing on a particular area not supported by the “Big Three”. The problem with being a feature-based niche player is that you can never know when the “majors” add your feature-set. Zoho has just done it.

You can easily add a comment, and of course all users the document is shared to can do the same, making up a conversation-thread, indicated by a comment icon ( picture-1.png ) in the text. Clicking on it pulls up the actual comments (see below), or you can see all comments inside the document by clicking on the comments icon ( picture-4.png ) on the status bar.

Talk about conversation let’s not forget that Zoho Chat is integrated right into Writer, so you can have real-time conversation with your collaborators or leave comments. As usual, Zoho will continue enhancing the comments functionality.

(Disclosure: I’m an Advisor to Zoho)

For additional coverage, read: TechCrunch, Read/WriteWeb, Mashable, Proud Geek, Open Source Guy, Techchee, Collaborative Thinking, TechBizMedia, Insider Chatter, Download Squad, jkOnTheRun, Office Evolution, CNET News.com, mathewingram.com/work, Ajaxian, CyberNet Technology News, Profy.Com, The Universal Desktop, PC World, Techdirt.

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Romulan Attack Because of Microsoft Office

The Romulans attack the Federation for they can’t read the Peace Treaty sent to them in Word 2307 format… they only have Word 2303. A hilarious cartoon by Geek and Poke. Joke? Perhaps … or not.

Yesterday I attended a (so-called) Enterprise 3.0 event hosted by the MIT Club of Northern California. So-called, as nobody really used the term, other than the moderator, Sramana Mitra. The panelists politely put the title on their slides, and then distanced themselves from the concept, Google’s Jonathan Rochelle being most outspoken: “we did not even get to Enterprise 2.0, why 3.0 now?” (Update: read JR’s follow-up post).

That said, it was an interesting event, clearly focused on Software as a Service (SaaS). 3 of the 4 presenters came with PowerPoint decks – kudos to Microsoft’s Cliff Reeves who only had 1 slide. In the spirit of eating one’s own dogfood JR’s “presentation” was a public Google Spreadsheet.

Next came Captain Picard Sramana: her slides suffered the same faith the Federation’s Peace Treaty did: they were created in a different version, and could not be opened on the presenters’s laptop. Host Nicolas Saint-Arnaud made a heroic effort trying to download a converter, but failed, so Sramana could not show her presentation. This happened in a room discussing SaaS where at least two (well, one and a half) online presentation tools were represented: Google’s future presentation app by Jonathan, and the existing Zoho Show by Sridhar. With a Web 2.0 tool, there s no dependency on having the correct software version on your machine, there are no updates, patches (in fact there are, managed behind-the-scenes by the service provider) – your slides (data) are instantly available anywhere, anytime.

I somewhat wonder if this was an intentional ploy on Sramana’s behalf: after all we can talk all we want about the benefits of working on the Web, nothing delivers a punchline as forcefully as a publicly failed download/patch… or the Romulan nukes, for that matter. (Will they still use nukes in the 24th Century?)

(Side-note to anyone delivering presentations: don’t ever try to download and apply an upgrade publicly, on a projection screen. Murphy’s Law will apply)

Update: See Sramana’s Nuggets from the event, including the slides. She says it was not a ploy… (but I may just have given her an idea 😉 )

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Entrepreneur Assist Launched – Powered by Zoho

TechMeme’s algorithm is either buggy or smarter than I thought. This morning it linked two seemingly unrelated posts that both tackle the same underlying concept: measuring web site use.

Read/WriteWeb reported that Web Office suite provider ThinkFree hit the 1 Million mark in number of hosted documents, up from 654,000 in late February. Their 335,000 users (up from 250,000 in February) upload between 60,000 to 80,000 documents per month. Impressive numbers. Of course, numbers can get tricky, revealing more than intended: comparing users and documents, it appears the average ThinkFree user creates 1 document every 4-5 months. Of course there is no “average user”, I suspect the real situation is that a lot of users just signed up and never came back (the famous 53,651), so in reality ThinkFree probably has a lot less but more active users.

Competitor Zoho does not track the number of documents created, but the current user number is 310,000 up about 110,000 on the last few months, showing a faster growth rate than ThinkFree. Today’s announcement of Entrepreneur Assist, a personal homepage by Entrepreneur.com, powered by Zoho applications will certainly accelerate that growth.

Entrepreneur.com is one of the largest small business sites, with millions of unique visitors per month… but why am I talking, let’s see some numbers:

Like I said, numbers are tricky, there are so many ways to look at them. Clearly a visit to search engine Google is a lot shorter than one to a content site, or one where users actually work, create a document, collaborate. For this reason the time users spend on a website is emerging as a an important metric. In fact if we look at time spent at the very same sites, we get a different picture:

As expected, users spend less time per visit on “read-only” sites, vs. the ones where they actually create something – and clearly teh Zoho apps will further improve this metric for entrepreneur.com. This is partly the reason behind the deal, but watch the video yourself.

The next video talks about what you can actually do on Entrepreneur Assist:

Related posts: CenterNetworks, Mind Petals, Web Worker Daily, Zoho Blog.

Somewhat related: American Bar Association launches free legal advice site for small online businesses.

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Enterprise 3.0: Where Is It Headed? – Interesting Panel with the Wrong Title

I’m not a big fan of the whole 2.0 /3.0 theme, but I have to accept the fact that Web 2.0 and related concepts have become commonplace, everyday terms that today we’re taking for granted. Enterprise 2.0, on the other hand is far more debated. Definitions range from loosely saying “Web 2.0 tools in the Enterprise” through Harvard Prof Andrew McAfee’s “Use of emergent social software platforms within companies, or between companies and their partners or customers” to MR Rangaswami’s much broader synergy of a new set of technologies , development models and delivery methods that are used to develop business software and deliver it to users.” Then we have a set of attempts to simply “get to the point”, without long academic debate, like lightweight software, or Meet Charlie, a simple yet effective slideshow that personalizes the story.

One thing there is agreement about is that there is no agreement – in terms of a definition, that is… but that does not prevent us from attending conferences like Enterprise 2.0 or Office 2.0, and more importantly, businesses from embracing Enterprise 2.0 to varying degrees. It is happening, whether we have a “final” definition or not.

However, I really don’t think we’re ready for Enterprise 3.0 – not now, not ever. There are quite a few articles on the subject, but they all come from the same author, Sramana Mitra (except for two old ZDNet articles quoting Shai Agassi and JP Rangaswami). Sramana has certainly “cornered” the market – except there really is no “market” if she’s the only one using the term. Her definition: Enterprise 3.0 = SaaS + EE. What’s EE? Extended Enterprise:

The modern enterprise is no longer one, monolithic organization. Customers, Partners, Suppliers, Outsourcers, Distributors, Resellers, … all kinds of entities extend and expand the boundaries of the enterprise, and make “collaboration” and “sharing” important.

Let’s take some examples. The Salesforce needs to share leads with distributors and resellers. The Product Design team needs to share CAD files with parts suppliers. Customers and Vendors need to share workspace often. Consultants, Contractors, Outsourcers often need to seamlessly participate in the workflow of a project, share files, upload information. All this, across a secure, seamlessly authenticated system.

Sounds familiar? Of course, back in the 90’s this is what we called (Extended) Supply Chain. I’m not sure we need to create another label just yet. But if and when something is so significant that it deserves a new name, let’s get a bit more creative … I’m with fellow Enterprise Irregular Thomas Otter, who humorously ranted:

  • The car isn’t called horse 2.0.
  • The lightbulb isn’t called candle 2.0
  • Fax (Facsimile) isn’t called letter 2.0

If we are so innovative in the 21st century, the least we can do is to think of some new terms that inspire. Think ROBOT, Television, Velcro, Radio, even scuba (Self-Contained Underwater-Breathing Apparatus) … If this stuff is really that innovative then it deserves a proper word.

Back to Sramana and “Enterprise 3.0”: next week she will be moderating a panel discussion of the MIT Club of Northern California, with the ambitious title: Enterprise 3.0: Where Is It Headed?. Excerpt from the event description:

Collaboration, wikis, blogs and social networking are new tools igniting the enterprise market. Service based models are emerging as alternates to desktop software and enterprise servers. In March 2007, Cisco acquired WebEx for $3.2 billion, stepping in with a splash in the enterprise collaboration space. Meanwhile, Google has assembled a whole suite of word processing, presentation, and spreadsheet tools and just acquired Postini, an email management company. Microsoft has been adding collaboration and knowledge management capabilities to its Windows Platform and just announced plans to offer Web-based versions of its applications. Then, there are exciting startups that are offering alternatives.

This panel will explore the impact of Web 2.0 on the prosumer i.e. the individual user in the enterprise and the evolution and integration of office tools, communication and collaboration technologies.

Sounds vintage Enterprise 2.0, if you ask me.smile_wink That said, I think it’s an exciting subject, and they will certainly have a first-rate panel:

  • Tom Cole, General Partner, Trinity Ventures
  • Cliff Reeves, GM, Emerging Business Unit Team, Microsoft
  • Jonathan Rochelle, Product Manager, Google Docs and Spreadsheets
  • Sridhar Vembu, Founder, CEO, Zoho / Adventnet last minute change: the event site now lists Tim Harvey, VP Planning, Webex, Cisco Systems instead of Sridhar Vembu.

Whatever we call it, I plan to be there. If you are reading this blog, chances are you’re also interested in these subjects, so if you happen to be in the Bay Area Wednesday evening, perhaps I’ll see you there. Here’s the registration page. (Warning: the form is way too long, asking for way too much information – vintage 1.0 stylesmile_omg)

Additional reading: Open Gardens, Portals and KM, Anne Zelenka, Luis Suarez, the FASTForward Blog, Read/WriteWeb, Chris Pirillo, Fake Steve Jobs smile_tongue , just to name a few…

Update (8/21): as much as I hate this 2.0-3.0 labeling, I like Don Dodge’s new formula: Web 2.0 = web app + 2 founders + 0 revenue

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Attachments are Evil – Link, don’t Send

Well.. not fully .. just yet. But I’ve argued it would be so in a recent post: Flow vs. Structure: Escaping From the Document & Directory Jungle.

Forget attachments, the version control nightmare, software incompatibility issues, storage requirements: share documents by URL. That’s what the newly released Zoho Viewer enables you to do with your Microsoft Word, Excel and Powerpoint files as well as PDF, RTF, ODF and OpenOffice documents. It’s private, not indexed by Google or other search engines, so you don’t have to worry about leaking confidential data, yet you can easily share documents, right from the Viewer interface, or by using the URL it generates. Essentially it’s a TinyURL, SnipURL ..etc for documents, with additional options, like embedding the URL, tracking the number of views, or even editing your uploaded doc’s with the relevant Zoho programs.

While it’s really simple to use, here’s an intro video :

Attachments are Evil… smile_angry

Related posts: Lifehacker, Wired, TechCrunch, Digital Inspiration, Zoho Blogs.

Update: (2/13/08):  ReadWriteWeb introduces PDFMeNot, a similar service for PDF’s only.

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The Wikipedia Enterprise 2.0 Debate – Again

If you’re in business, have some interest in collaboration, software, workplace dynamics, it’s hard to imagine you haven’t heard the term Enterprise 2.0. Especially so after the recent Enterprise 2.0 Conference in Boston.

Quite a difference from last year, when the term was intensely debated and the very existence of the relevant Wikipedia entry questioned. I learned a lot about the workings of Wikipedia, and chronicled the debate, but in the end concluded that it was irrelevant:

“Enterprise 2.0 as a term my be relatively knew, but it’s not some theoretical concept a bored professor is trying to sell to the world. It’s disruptive change, a confluence of technological, social and business changes in how corporations conduct business using new IT tools. No Wikipedia gatekeepers can prevent this seismic shift. Let’s move on, do our work, and in less than 6 months Enterprise 2.0 will find its way back to Wikipedia.”

And it did. The Wikipedia entry on Enterprise 2.0 was allowed to stay. Of course as Enterprise 2.0 became “fashionable”, new players claimed ownership, the entry barely resembled the original, and at some point Harvard Professor Andrew McAfee, whose April 2006 article in the MIT Sloan Management Review started it all was relegated to just a footnote. (He probably cared more about practical adoption in business then about turf-wars.). But none of these changes are comparable to what just happened.

Ironically, not long after the publication of a HBS Case Study on Wikipedia (largely based on the debate-experience), a Wikipedia administrator heavily edited the Enterprise 2.0 entry – in fact he almost completely wiped it out and rewrote it. Here are Professor McAfee’s notes on the change, and the key part of the edited article:

“Enterprise 2.0 is a term used at least since 2001 to describe a second-generation approach to online knowledge within a business…

The term Enterprise 2.0 was coined in 2001 by Participate Systems, Inc. CEO Alan Warms[5] and grew through its use in business and in industry conferences…

So supposedly Enterprise 2.0, which just in 2006 was not noteworthy or original enough to be mentioned in Wikipedia, has been used for half a decade. In that case, there sure is a lot of evidence – why didn’t Andy McAfee’s search on the joint terms “Alan Warms” and “Enterprise 2.0.” bring any meaningful results? Nowadays, “if it’s not on Google, it does not exist“…

Alan Warms’s company, Participate Systems no longer exists, having been acquired in 2004, but thanks to the Wayback Machine we can find some information on their products from several years between 2001 and 2004:

Participate Enterprise is a software solution that takes the collective expertise of your organization and puts it to work on every sales call.

Our software solution, Participate Enterprise 2.0, is built on an open architecture technology that provides our clients with unmatched community functionality that features the industry’s most robust question-and-answer natural language querying engine.

Participate Systems combines best-of-breed Self-Help, Expertise and Community management systems in one comprehensive collaboration platform, Participate Enterprise 3.

Hm… it sure looks like they had a software product named Participate Enterprise, which had subsequent releases, including 2 .. and 3, by the time they got acquired. Yes, they used the term, but not to describe a concept, which would belong in Wikipedia, rather as part of a product name. (I suspect if we look long enough, we might dig up a Microsoft/other vendor product that has an Enterprise version and has/had a release 2.0).

That said, I don’t know all the facts, and I may be wrong in my conclusion. However, what’s really disturbing here ins the process of how this Wikipedia admin got so dramatically changed by one single administrator. All the discussion, the references, the very concept of Enterprise 2.0 is gone – instead we have a history of facts somewhat related (?) to the term. 2006, the year of Enterprise 2.0 is gone – but perhaps that’s not so surprising, given that the Wikipedia admin who wiped it all out, only discovered Wikipedia in 2006, after the Enterprise 2.0 debate:

“I first encountered Wikipedia on the web when I was doing some research. Wikipedia seemed to come up first on my Google searches, so I decided to check it out. I first posted on October 12, 2006. By December 2006, I realized that Consensus and Assume Good Faith were behind Wikipedia’s success.”

Hm… single-handedly wiping out what dozens of experts edited does not exactly indicate respect for Consensus to me. I guess it does not matter, when you’re an administrator. Time to update the Harvard Case Study on Wikipedia.

Update (8/4): There’s a lively discussion going on in the Enterprise Irregulars group right now (and it’s 6am on Saturday!). We’re wondering how to properly fix the bungled Wikipedia entry. Jreferee’s handywork would normally amount to Vandalism, and vandalism is best dealt with by restoring the previous “correct” version, then editing from there. But when vandalism is committed by an Administrator, is it still vandalism?

Update #2 (8/4): Finally! A Wikipedia Admin with common sense smile_regular . From the Enterprise 2.0 entry’s History record:

00:46, 5 August 2007 Ruud Koot (Talk | contribs) (11,391 bytes) (some of these product have a version 3.0 (and likely a version 1.0) as well. they have nothing to do with enterprise 2.0.)

00:56, 5 August 2007 Ruud Koot (Talk | contribs) (40 bytes) (this article is fatally flawed, restoring redirect to Enterprise social software) (undo)

The interesting but completely irrelevant blurb about software products that include the term “Enterprise” and a release number is gone, the Enterprise 2.0 entry is now redirected to Enterprise social software. I tend to think it would deserve its own entry, but let’s be real, it’s difficult to restore a vandalized entry, and this one is a lot closer to the subject matter than the previous version.

Update (8/23)“It’s over. The Deletionists won.” – says Nick Carr in the “Rise of the wikicrats“.  A story worth reading… I’m not about to spoil it.  Here’s just the conclusion:

Maybe the time has come for Wikipedia to amend its famous slogan. Maybe it should call itself “the encyclopedia that anyone can edit on the condition that said person meets the requirements laid out in Wikipedia Code 234.56, subsections A34-A58, A65, B7 (codicil 5674), and follows the procedures specified in Wikipedia Statutes 31 – 1007 as well as Secret Wikipedia Scroll SC72 (Wikipedia Decoder Ring required).”

Related posts: Between the Lines, Venture Chronicles, Scott Gavin, ReputationXchange, broadstuff, Deal Architect, Open Gardens, Collaboration Loop.

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Flow vs. Structure: Escaping From the Document & Directory Jungle

I do not think/work/create like a machine.

My thoughts flow freely and I tend to discover relationships between events (hence “Connecting the Dots” above in the Blog Header), so I like linking things – at least mentally. Why would I confine myself to the rigid directory & file structure that computers have forced on us for decades? There are better ways… let’s look at some.

A while ago Atlassian CEO Mike Cannon-Brookes wrote and excellent piece on how Enterprise Wikis Replace Shared Drives. Shared drives as collective document depositories are a disaster, we typically can’t determine where, to put things, and certainly don’t know where to find them. And if we do find a document, how do we know whether we have the latest version? How do we know who changed what in the dozen other copies with similar but cryptic filenames spread around the shared drive?

Wouldn’t it be easier to use the equivalent of a directory structure with meaningful names, the ability to attach longer narratives to our documents and find them easily via search and tags? That’s essentially what you get when you use an enterprise wiki as your “shared drive”. Think of not documents/files only, but the very reason they exist: in business we typically work on a few “projects” at any one time. If we create wikis / wiki pages for each project / function, the page content becomes the “narrative” that describes what we do, why and how, and further supporting details are in the document attachments. There really is no reason to bury documents (doc, xls, ppt) in some central dumping place (document depository) anymore – they belong to the wiki page (project description) where by definition they are in context. Of course they can be used in several other places, in different context, which is where linking comes handy – linking to wiki pages as well as other content (documents, web sites, etc).

Now that we established the wiki as the “glue” to tie all our documents together, let’s take a step further. As we get comfortable with the wiki, we’ll often wonder when to create a separate document and when to use native wiki pages. If your wiki supports a rich word processor, textual content can easily move in the wiki pages themselves. (Interestingly, Blogtronix, the Enterprise 2.0 platform vendor uses the “document” metaphor for what others call a wiki-page.) Of course whether we call them pages or documents, they should still be easy to share with “outsiders”, by using workspace or page-level permissions, or exporting to PDF and other file formats should you need to “detach” content and email it.
This works well for text, while for other needs we shoot out to the point applications and attach the resulting files (ppt, xls… etc.)

However, like I stated before, I do see the irony of working in an online collaboration platform (the wiki) yet having to upload/download attachments. Atlassian’s Webdav plugin for Confluence is an elegant solution (edit offline, save directly to the wiki), but for most other wikis the process involves far too many steps. Why not directly edit all these documents online? This of course takes us to the old debate whether the wiki should become the new office, or just the “integrator” holding the many pieces together. As a user, I don’t see why I should care: I just want seamless workflow between my wiki, spreadsheet, presentation manager, project management tool …etc. Such integration is easier when all applications/documents are online, and there are excellent applications from Zoho, ThinkFree, Editgrid, Google, to do just that.

Working directly on the Web is not just a matter of convenience. Zoho’s Raju Vegesna points to mobility, sharing & collaboration, presence & communication, auto-Versioning, auto-save, access & edit history as native benefits of web-documents.

As we link web documents to each other, and smoothly transition between applications, a paradigm shift occurs: the definition of what we call a “document” expands. Offline, a document equals a file, defined by application constraints. Spreadsheets, presentations need to be saved in their own specific format, and they become “black boxes”: there’s not much we know about them, other than a short title. There is an overhead in opening every one of them, they need to be virus-checked, then “stitched” together to support the “flow-thinking” I was referring to earlier.
Those boundaries are stretched on the web: a document is no longer a file of a specific type, generated by a specific application: it’s a logical unit, defined by context, which weaves together content created by several applications.

Zoho’s Notebook is an experimental application that allows us to create, merge and store information the way we think, no matter whether it involves writing text, drawing charts, shapes, crunching numbers or recording/playing videos. Experimental in the sense that we don’t know how it will be used. In fact I don’t know what the future web worker productivity / collaboration tools will look like, but I suspect they will have elements of Notebook – multi-format, multi-media – and wikis – user-created structure, everything linked to everything – merged together.

Files, formats become irrelevant: there is only one format, and it’s the Web, defined by URL’s.

Additional reading:

Update (11/13/07): Read I Hate Files on Collaboration Loop. (via Stewart Mader)

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Web 2.0 Wiki Essentials Kit Served up 1.0 Style

Socialtext, the enterprise wiki company offers a free Wiki Essentials kit for download. It includes a basic wiki-intro, two analyst briefs and several customer case studies. Of course all of them Socialtext-flavored, but that’s quite understandable, and I think the package is a valuable intro into how corporations can use wikis – just replace Socialtext with “enterprise wiki” and do your own research.

What I’m not too happy with is the way these web 2.0 goodies are served up in good old “1.0-style”. smile_sad

  • Registration form. Ouch! This is where I normally quit, but since I wanted to report about it, I patiently filled out all the fields. Sorry for the phone no. 111-111-1111, but some of you at Socialtext have my real number… I understand this is part of a sales-push, but believe me, it’s also a turn-off for many. Why not just be the nice guys (and gals), serve up information, and provide your contact form at the end of each doc? Which brings me to the next point…
  • Download. Unzip. Deal with several PDF files. This is so un-cool and 1990’s. Why not make them available online? In fact, why not link the individual documents to each other? Wait… wouldn’t that be a … wiki? smile_wink

(P.S. I’d like to make the point that this is good info, I’m just teasing ST for not delivering it 2.0-style)

Update (7/19): There is indeed on online site Cases2.com, which is not a 100% overlap: it does not have the analyst writeups, but Harvard Prof. Andrew McAfee expects it to grow into Case Study Central” .  It’s open for contribution by anyone – the Web 2.0 way. (hat tip: Ross Mayfield)

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Can Tiny Zoho Beat Microsoft and Google in Online Office Apps? The Real Sanity Check

  If you write a blog you’ve probably had the feeling I have this morning: want to react to an article – but I already did just that, a month ago.   Nevertheless, TechRepublic’s piece on Sanity check: Can tiny Zoho beat Microsoft and Google in online office apps? is a good one, worth another go at the subject.

Executive Editor Jason Hiner is impressed by the Zoho Suite:

“It’s impressive that Zoho has created a broad fleet of full-featured online apps in a short period of time, but just as significant is the fact that it has done it without sacrificing simplicity and usability. That points to software that is well-conceived and well-developed.”

Jason finds that almost all of Zoho’s apps have the best feature set in their class of online apps, and he is not alone: see the MIT Technology Review, Gartner and countless blogs  in agreement.  He also points to potential weaknesses:

  • business model
  • security (of not just Zoho, but online apps in general) 
  • full offline capability.

It’s good to see Zoho’s Raju Vegesna acknowledge these, and stating they are working on them.  In the past 18 months Zoho has proven that when they say  “we’re working on it”, they better be taken seriously.

TechRepublic concludes:

In taking on Microsoft and Google in the office application arena, Zoho sees itself in the same mold as Microsoft taking on IBM in PCs in the early 1980s and Google taking on Microsoft and Yahoo in search in the past decade. It would be easy to wave off Zoho as a bug destined to be squashed, but judging by the quality of what Zoho has created so far, I wouldn’t count it out.

A very nice review, but let’s have a real sanity check: the question isn’t whether tiny Zoho can beat Microsoft and Google, but whether it needs to beat them at all.  I don’t think so.

This is not a winner-take-it-all, zero-sum game: all players, including Google and Zoho are creating a new, emerging market.  It’s not about slicing the pie yet, it’s about making sure the pie will be huge – and Google’s brand is the best guarantee to achieving that.  Little Zoho can be a tremendously successful business being second to Google.  There will always be room for a second .. third… perhaps fourth. Data privacy, the quality of the products, better service, or just having a choice – there will always be reasons for customers to opt for a non-Google solution.

The above is a quote from my earlier post, The Web Office Smackdown – Why It Does Not Matter, which covers further details, including Zoho’s small business apps, beyond the scope of Office.  For a better understanding of what Zoho is all about, I warmly recommend Sramana Mitra’s interview series with Zoho CEO Sridhar Vembu.

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Zoho Office on Facebook

Zoho Office on iPhone is yesterday’s news: today they are on Facebook, becoming the first Web-based Office Suite available on the new “platform”. You can browse, display and edit your Zoho Writer, Sheet and Show documents, or create new ones.

Quite frankly I’m still not sure what I am doing on Facebook. I’ve long considered LinkedIn my “home base” and resisted joining other networks, but since Facebook opened up to the world, and more importantly since publishing their API’s and becoming Platform Central, I’ve received so many invitations from my business contacts, I could no longer resist. Sounds familiar? smile_wink I still don’t know where this will lead – just read Fred Wilson’s post on Facebook’s Age Distribution. It’s still predominantly a college-age network.

Nevertheless, it’s a huge distribution channel for Zoho: discount or not, college students are not exactly known to shell out dollars for software, including MS Office, they live in a wired environment and tend to be online and collaborate a lot. Whether Facebook becomes a “businessy” network or not, just for the student market alone this was a smart move on Zoho’s part.

Related posts: Mashable, Wired, Between the Lines, Download Squad, All Facebook, Webware, Accman, Insider Chatter, TechCrunch, Venture Chronicles, Rev2.org, Techscape

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